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Journal of Marketing Research

International Journal of Research in Marketing

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Official Journal of the European Marketing Academy

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Find out more About the journal. Articles in press Latest published articles Research article Abstract only A random coefficients mixture hidden Markov model for marketing research. Research article Abstract only Evaluating marketplace synergies of ingredient brand alliances. Research article Abstract only Temporal myopia in sustainable behavior under uncertainty.

Research article Open access On the monetary impact of fashion design piracy. Research article Abstract only Estimating time-varying parameters in brand choice models: Research article Abstract only Investors' evaluations of price-increase preannouncements.

Research article Abstract only When consumers become project backers: The psychological consequences of participation in crowdfunding. The "moving wall" represents the time period between the last issue available in JSTOR and the most recently published issue of a journal. Moving walls are generally represented in years. In rare instances, a publisher has elected to have a "zero" moving wall, so their current issues are available in JSTOR shortly after publication.

In calculating the moving wall, the current year is not counted. For example, if the current year is and a journal has a 5 year moving wall, articles from the year are available.

Login Through Your Library. Login to My Account Register. Order Journal Institutional subscription Personal subscription. CiteScore values are based on citation counts in a given year e. More about CiteScore Impact Factor: View More on Journal Insights. Your Research Data Share your research data Visualize your data. Publishing your article with us has many benefits, such as having access to a personal dashboard: This free service is available to anyone who has published and whose publication is in Scopus.

Researcher Academy Author Services Try out personalized alert features. A framework, review and research agenda P. A three-country study of brand perceptions and marketing behaviors Simon Hudson Li Huang From academic research to marketing practice: Exploring the marketing science value chain John H. View All Most Downloaded Articles. Evaluating marketplace synergies of ingredient brand alliances Anthony Koschmann Douglas Bowman A random coefficients mixture hidden Markov model for marketing research Eelco Kappe Ashley Stadler Blank On the monetary impact of fashion design piracy Gil Appel Barak Libai View All Recent Articles.

Service-dominant logic Stephen L.

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Journal of Marketing Research Special Issue: Education and Marketing. Worldwide, the consumption and provision of education is one of the most resource intensive and consequential activities for consumers and providers.

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Journal of Marketing Research concentrates on the subject of marketing research, from its philosophy, concepts, and theories to its methods, techniques, and applications. This bimonthly, peer-reviewed journal is published for technically oriented research analysts, educators, and statisticians.

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Journal of Marketing Research concentrates on the subject of marketing research, from its philosophy, concepts, and theories to its methods, techniques, and applications. Journal of Marketing Research (JMR) concentrates on the subject of marketing research, from its philosophy, concepts, and theories to its methods, techniques, a.

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Journal of Marketing Research is a bimonthly peer-reviewed academic journal published by the American Marketing Association. It was established in and covers all aspects of marketing research. According to the Journal Citation Reports, the journal has a impact factor of Awards. In. The International Journal of Research in Marketing is an international, double-blind peer-reviewed journal for marketing academics and practitioners.